The statistic shows the corporate purpose advertising campaigns as share of total winning purpose campaigns at Cannes Lions from 2013 to 2017. It was found that 57 percent of Cannes Lions purpose marketing winners in 2017 were corporate purpose campaigns, as opposed to NGO campaigns.
Corporate purpose advertising campaigns as share of total winning purpose campaigns at Cannes Lions from 2013 to 2017
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Dentsu Aegis Network. (January 23, 2018). Corporate purpose advertising campaigns as share of total winning purpose campaigns at Cannes Lions from 2013 to 2017 [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/817386/corporate-purpose-ad-campaign-share-cannes/
Dentsu Aegis Network. "Corporate purpose advertising campaigns as share of total winning purpose campaigns at Cannes Lions from 2013 to 2017." Chart. January 23, 2018. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/817386/corporate-purpose-ad-campaign-share-cannes/
Dentsu Aegis Network. (2018). Corporate purpose advertising campaigns as share of total winning purpose campaigns at Cannes Lions from 2013 to 2017. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/817386/corporate-purpose-ad-campaign-share-cannes/
Dentsu Aegis Network. "Corporate Purpose Advertising Campaigns as Share of Total Winning Purpose Campaigns at Cannes Lions from 2013 to 2017." Statista, Statista Inc., 23 Jan 2018, https://www.statista.com/statistics/817386/corporate-purpose-ad-campaign-share-cannes/
Dentsu Aegis Network, Corporate purpose advertising campaigns as share of total winning purpose campaigns at Cannes Lions from 2013 to 2017 Statista, https://www.statista.com/statistics/817386/corporate-purpose-ad-campaign-share-cannes/ (last visited November 04, 2024)
Corporate purpose advertising campaigns as share of total winning purpose campaigns at Cannes Lions from 2013 to 2017 [Graph], Dentsu Aegis Network, January 23, 2018. [Online]. Available: https://www.statista.com/statistics/817386/corporate-purpose-ad-campaign-share-cannes/
