Canadian use of leading money saving sites, apps and loyalty programs 2020
As of October 2020, roughly 60 percent of Canadian consumers that use online platforms for saving money, specifically used loyalty programs, such as Aeroplan, PC, Optimum, AirMiles, or Scene. About a third of this group of Canadian shoppers used apps, such as Amazon, Checkout 51, Swagbucks, among others. A total of about three quarters of respondents stated they used such online saving platforms.