Number of pay TV viewers in the U.S. 2016-2021

Published by
Julia Stoll,
Dec 19, 2022
The timeline presents the number of pay TV viewers in the United States in 2016 as well as a forecast until 2021. In 2016, there were 201.1 million cable TV viewers in the U.S; that number is projected to decrease by about 20 million by 2021.

Number of pay TV viewers in the United States from 2016 to 2021 (in millions)

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Source

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Release date

September 2017

Region

United States

Survey time period

July, 2017

Age group

18 years and older

Supplementary notes

* Forecast.
The source defines pay TV households as those with a subscription to traditional pay TV services; excludes IPTV abd pure-play online video services (e.g. Hulu, Netflix, YouTube, etc.)

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