This statistic shows the expectations of increase in online video marketing investment in Spain for 2015 compared to 2014. 49 percent of the respondents stated that they wanted to increase their investment in this type of advertisement format in the short therm.
Expectations of increase in online video marketing investment in Spain as of 2015 compared to 2014
The source does not provide information on the size of the sample.
Directors and professionals of the Spanish sector were interviewed, according to the following distribution:
Owner / Manager / General Manager: 21.9%
Marketing Director: 15.6%
Communication Director: 4.2%
Category / Brand / Product Manager: 33,3%
Other charges: 25%
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IAB Spain, & ADman Media. (November 19, 2014). Expectations of increase in online video marketing investment in Spain as of 2015 compared to 2014 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/774555/expectation-from-investment-in-on-line-video-marketing-in-spain/
IAB Spain, und ADman Media. "Expectations of increase in online video marketing investment in Spain as of 2015 compared to 2014." Chart. November 19, 2014. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/774555/expectation-from-investment-in-on-line-video-marketing-in-spain/
IAB Spain, ADman Media. (2014). Expectations of increase in online video marketing investment in Spain as of 2015 compared to 2014. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/774555/expectation-from-investment-in-on-line-video-marketing-in-spain/
IAB Spain, and ADman Media. "Expectations of Increase in Online Video Marketing Investment in Spain as of 2015 Compared to 2014." Statista, Statista Inc., 19 Nov 2014, https://www.statista.com/statistics/774555/expectation-from-investment-in-on-line-video-marketing-in-spain/
IAB Spain & ADman Media, Expectations of increase in online video marketing investment in Spain as of 2015 compared to 2014 Statista, https://www.statista.com/statistics/774555/expectation-from-investment-in-on-line-video-marketing-in-spain/ (last visited December 22, 2024)
Expectations of increase in online video marketing investment in Spain as of 2015 compared to 2014 [Graph], IAB Spain, & ADman Media, November 19, 2014. [Online]. Available: https://www.statista.com/statistics/774555/expectation-from-investment-in-on-line-video-marketing-in-spain/
