This statistic shows the size of the advertising industry in South Korea in 2016, by business field. In 2016, the size of advertising agency sector in South Korea amounted to approximately 6.53 trillion South Korean won.
Size of the advertising industry in South Korea in 2016, by business field
(in trillion South Korean won)
* Advertising agency in this statistic includes full service agency and media buying agency.
** Advertising professional service includes brand consulting, marketing survey, public relations, sales promotion and exhibition & event agency business.
*** Advertising production in this statistic includes production of printed advertisements (ads), video ads and photos for ads.
Multiple counting was applied in case a company encompasses more than one business field.
Note: 1,000 South Korean won equal 0.95 U.S. dollars and 0.77 euros (as of April 2018).
Figures have been rounded.
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KOFIC. (December 31, 2017). Size of the advertising industry in South Korea in 2016, by business field (in trillion South Korean won) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/755172/south-korea-advertising-industry-size-by-business-field/
KOFIC. "Size of the advertising industry in South Korea in 2016, by business field (in trillion South Korean won)." Chart. December 31, 2017. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/755172/south-korea-advertising-industry-size-by-business-field/
KOFIC. (2017). Size of the advertising industry in South Korea in 2016, by business field (in trillion South Korean won). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/755172/south-korea-advertising-industry-size-by-business-field/
KOFIC. "Size of The Advertising Industry in South Korea in 2016, by Business Field (in Trillion South Korean Won)." Statista, Statista Inc., 31 Dec 2017, https://www.statista.com/statistics/755172/south-korea-advertising-industry-size-by-business-field/
KOFIC, Size of the advertising industry in South Korea in 2016, by business field (in trillion South Korean won) Statista, https://www.statista.com/statistics/755172/south-korea-advertising-industry-size-by-business-field/ (last visited November 24, 2024)
Size of the advertising industry in South Korea in 2016, by business field (in trillion South Korean won) [Graph], KOFIC, December 31, 2017. [Online]. Available: https://www.statista.com/statistics/755172/south-korea-advertising-industry-size-by-business-field/