This statistic presents the leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017. According to the findings, 41 percent of responding marketing professionals said they would try more granular site targeting in order to ensure high quality programmatic advertising.
Leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017
Characteristic
Share of respondents
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eMarketer. (August 30, 2017). Leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/750170/north-american-actions-ensure-quality-programmatic-ads/
eMarketer. "Leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017." Chart. August 30, 2017. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/750170/north-american-actions-ensure-quality-programmatic-ads/
eMarketer. (2017). Leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/750170/north-american-actions-ensure-quality-programmatic-ads/
eMarketer. "Leading Actions Taken to Ensure The Quality of Programmatic Ads According to Marketers in North America as of April 2017." Statista, Statista Inc., 30 Aug 2017, https://www.statista.com/statistics/750170/north-american-actions-ensure-quality-programmatic-ads/
eMarketer, Leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017 Statista, https://www.statista.com/statistics/750170/north-american-actions-ensure-quality-programmatic-ads/ (last visited July 22, 2024)
Leading actions taken to ensure the quality of programmatic ads according to marketers in North America as of April 2017 [Graph], eMarketer, August 30, 2017. [Online]. Available: https://www.statista.com/statistics/750170/north-american-actions-ensure-quality-programmatic-ads/
