This statistic shows the results of a Statista survey in which male U.S. respondents were asked according to which criteria they usually select their personal care and styling products, sorted by age group. During the June 2017 survey, 58 percent of respondents aged 30 to 59 years reported usually selecting their personal care and styling products by brand.
Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group
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Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group
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Male U.S. residents, who purchase most of their personal care and styling products themselves
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "According to which criteria do you usually select your your personal care and styling products?"
Multiple answers were possible.
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Statista Survey. (July 1, 2017). Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group [Graph]. In Statista. Retrieved March 16, 2025, from https://www.statista.com/statistics/726392/selection-criteria-for-personal-care-styling-products-men-us-age/
Statista Survey. "Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group." Chart. July 1, 2017. Statista. Accessed March 16, 2025. https://www.statista.com/statistics/726392/selection-criteria-for-personal-care-styling-products-men-us-age/
Statista Survey. (2017). Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group. Statista. Statista Inc.. Accessed: March 16, 2025. https://www.statista.com/statistics/726392/selection-criteria-for-personal-care-styling-products-men-us-age/
Statista Survey. "Criteria for Selecting Personal Care and Styling Products among Male Consumers in The United States as of June 2017, by Age Group." Statista, Statista Inc., 1 Jul 2017, https://www.statista.com/statistics/726392/selection-criteria-for-personal-care-styling-products-men-us-age/
Statista Survey, Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group Statista, https://www.statista.com/statistics/726392/selection-criteria-for-personal-care-styling-products-men-us-age/ (last visited March 16, 2025)
Criteria for selecting personal care and styling products among male consumers in the United States as of June 2017, by age group [Graph], Statista Survey, July 1, 2017. [Online]. Available: https://www.statista.com/statistics/726392/selection-criteria-for-personal-care-styling-products-men-us-age/
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