This statistic shows the results of a Statista survey in which U.S. women were asked which criteria they based their shampoo selection on. During the May 2017 survey, 58 percent of respondents named the product's quality as an important purchase factor.
Leading shampoo purchase criteria according to women in the United States as of May 2017
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Statista Survey. (June 1, 2017). Leading shampoo purchase criteria according to women in the United States as of May 2017 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/719333/shampoo-purchase-criteria-in-the-us/
Statista Survey. "Leading shampoo purchase criteria according to women in the United States as of May 2017." Chart. June 1, 2017. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/719333/shampoo-purchase-criteria-in-the-us/
Statista Survey. (2017). Leading shampoo purchase criteria according to women in the United States as of May 2017. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/719333/shampoo-purchase-criteria-in-the-us/
Statista Survey. "Leading Shampoo Purchase Criteria According to Women in The United States as of May 2017." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/719333/shampoo-purchase-criteria-in-the-us/
Statista Survey, Leading shampoo purchase criteria according to women in the United States as of May 2017 Statista, https://www.statista.com/statistics/719333/shampoo-purchase-criteria-in-the-us/ (last visited November 21, 2024)
Leading shampoo purchase criteria according to women in the United States as of May 2017 [Graph], Statista Survey, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/719333/shampoo-purchase-criteria-in-the-us/