Bread spread ranking Germany 2020

This graph shows a ranking of the most popular types of bread spreads in Germany in 2018 and 2020. Marmalades and jams are the most popular type of bread spread, with almost 76 percent of the population consuming them in 2020, followed by honey with 52.1 percent.

Ranking of the most popular types of bread spreads in Germany in 2018 to 2020

Characteristic	2018	2019	2020
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Release date

November 2020

More information

Region

Germany

Survey time period

2013 to 2020

Age group

14 years and older

Special properties

German-speaking population.

Supplementary notes

Consumption at least more than once a month.

Information on the population:
2013: 23,083 respondents, extrapolation to 70.33 million people.
2014: 23,093 respondents, extrapolation to 70.53 million people.
2015: 23,090 respondents, extrapolation to 69.24 million people.
2016: 23,102 respondents, extrapolation to 69.56 million people.
2017: 23,106 respondents, extrapolation to 70.09 million people.
2018: 23,086 respondents, extrapolation to 70.45 million people.
2019: 23,120 respondents, extrapolation to 70.60 million people.

The values refer to the following studies: 2013: VuMA 2014; 2014: VuMA 2015; 2015: VuMA 2016; 2016: VumA 2017; 2017: VumA 2018; 2018: VumA 2019; 2019: VumA 2018.

For more information on the methodology, please refer here.

This statistic is an analysis result, which was calculated from various characteristics of the survey. The question was not asked directly but participants in the survey indicated how often they consume the below spread types. For each type of bread spread, the statistic reflects the proportion of respondents who chose the answer options 'daily', 'several times a week', 'about once or twice a week' or 'several times a month'.

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