This statistic displays the results of a survey on the main reasons not to use social media platforms among large banks in Italy in 2016. During the survey period, it was found that 15 percent of the respondents considered social media not useful.
Share of banks not using social media in Italy in 2016, by motivation
This question was phrased by the source as follows: "Se la banca non ha ancora una presenza social, quali sono le principali motivazioni che finora hanno disincentivato il ricorso ai social media?".
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Associazione bancaria italiana, & KPMG. (March 6, 2017). Share of banks not using social media in Italy in 2016, by motivation [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/686389/banks-not-using-social-media-by-motivation-in-italy/
Associazione bancaria italiana, und KPMG. "Share of banks not using social media in Italy in 2016, by motivation ." Chart. March 6, 2017. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/686389/banks-not-using-social-media-by-motivation-in-italy/
Associazione bancaria italiana, KPMG. (2017). Share of banks not using social media in Italy in 2016, by motivation . Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/686389/banks-not-using-social-media-by-motivation-in-italy/
Associazione bancaria italiana, and KPMG. "Share of Banks Not Using Social Media in Italy in 2016, by Motivation ." Statista, Statista Inc., 6 Mar 2017, https://www.statista.com/statistics/686389/banks-not-using-social-media-by-motivation-in-italy/
Associazione bancaria italiana & KPMG, Share of banks not using social media in Italy in 2016, by motivation Statista, https://www.statista.com/statistics/686389/banks-not-using-social-media-by-motivation-in-italy/ (last visited January 08, 2025)
Share of banks not using social media in Italy in 2016, by motivation [Graph], Associazione bancaria italiana, & KPMG, March 6, 2017. [Online]. Available: https://www.statista.com/statistics/686389/banks-not-using-social-media-by-motivation-in-italy/
