This statistic shows the results of a survey conducted in 2016 among 4,540 male adult Americans who purchase or use men's hair coloring on their preferred men's hair coloring brand. The results were sorted by age group. During the survey, 27.9 percent of respondents between 18 and 34 years of age stated their preferred men's hair coloring brand is Just For Men AutoStop; 21.6 percent of respondents aged 35 to 49 and 16.4 percent of respondents aged 50 or older said the same.
United States: Men's brand preferences for men's hair coloring in 2016, by age group
* Demographically balanced adult male hair coloring purchasers/users.
Purchasers/users aged 18-34: n=2,522
Purchasers/users aged 35-49: n=1,268
Purchasers/users aged 50 and older: n=750. The source does not specify why the numbers don't add up to 100 percent.
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The Brand Strength Monitor. (February 15, 2017). United States: Men's brand preferences for men's hair coloring in 2016, by age group [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/676544/us-brand-preferences-for-men-s-hair-coloring-age-group/
The Brand Strength Monitor. "United States: Men's brand preferences for men's hair coloring in 2016, by age group." Chart. February 15, 2017. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/676544/us-brand-preferences-for-men-s-hair-coloring-age-group/
The Brand Strength Monitor. (2017). United States: Men's brand preferences for men's hair coloring in 2016, by age group. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/676544/us-brand-preferences-for-men-s-hair-coloring-age-group/
The Brand Strength Monitor. "United States: Men's Brand Preferences for Men's Hair Coloring in 2016, by Age Group." Statista, Statista Inc., 15 Feb 2017, https://www.statista.com/statistics/676544/us-brand-preferences-for-men-s-hair-coloring-age-group/
The Brand Strength Monitor, United States: Men's brand preferences for men's hair coloring in 2016, by age group Statista, https://www.statista.com/statistics/676544/us-brand-preferences-for-men-s-hair-coloring-age-group/ (last visited November 19, 2024)
United States: Men's brand preferences for men's hair coloring in 2016, by age group [Graph], The Brand Strength Monitor, February 15, 2017. [Online]. Available: https://www.statista.com/statistics/676544/us-brand-preferences-for-men-s-hair-coloring-age-group/
