This statistic shows the share of different ad formats in the programmatic advertising expenditure in the United Kingdom (UK) in 2015. That year, 61 percent of UK programmatic ad spend went to desktop banner ads.
Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by format
Characteristic
Share of programmatic ad spend
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Cadreon. (October 27, 2015). Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by format [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/667273/programmatic-ad-spend-share-by-format-in-the-uk/
Cadreon. "Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by format." Chart. October 27, 2015. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/667273/programmatic-ad-spend-share-by-format-in-the-uk/
Cadreon. (2015). Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by format. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/667273/programmatic-ad-spend-share-by-format-in-the-uk/
Cadreon. "Share of Programmatic Advertising Expenditure in The United Kingdom (Uk) in 2015, by Format." Statista, Statista Inc., 27 Oct 2015, https://www.statista.com/statistics/667273/programmatic-ad-spend-share-by-format-in-the-uk/
Cadreon, Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by format Statista, https://www.statista.com/statistics/667273/programmatic-ad-spend-share-by-format-in-the-uk/ (last visited July 22, 2024)
Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by format [Graph], Cadreon, October 27, 2015. [Online]. Available: https://www.statista.com/statistics/667273/programmatic-ad-spend-share-by-format-in-the-uk/