Share of SMBs advertising online Australia 2016

Published by Statista Research Department, Sep 13, 2016
This statistic displays the share of small and medium-sized businesses advertising online in Australia as of June 2016. During the survey period, about 13 percent of the small and medium businesses surveyed from Australia said that they use mobile applications for advertising.

Share of small and medium businesses advertising online in Australia as of June 2016

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Source

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Release date

September 2016

Region

Australia

Survey time period

May 26 to June 30, 2016

Number of respondents

1,002 respondents

Special properties

Small and medium-sized businesses

Method of interview

Telephone interview

Supplementary notes

Small sized businesses are defined as those with between 1 and 19 employees.
Medium sized businesses are definied as those with between 20 and 200 employees.

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Overview

7

Display advertising

7

Search advertising

8

Audio advertising

7

Social media advertising

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Marketer insights

5

Consumer insights

5

Further related statistics

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