This statistic shows the key metrics used by financial institutions to determine the success of a customer loyalty strategy in the United States in 2016. According to the survey, 81 percent of financial companies used customer retention to measure the success of a customer loyalty strategy.
Key metrics used by financial companies to determine the success of a customer loyalty strategy in the United States in 2016
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The Financial Brand. (January 20, 2016). Key metrics used by financial companies to determine the success of a customer loyalty strategy in the United States in 2016 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/650434/metrics-determining-success-of-customer-loyalty-programs-financial-firms-usa/
The Financial Brand. "Key metrics used by financial companies to determine the success of a customer loyalty strategy in the United States in 2016." Chart. January 20, 2016. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/650434/metrics-determining-success-of-customer-loyalty-programs-financial-firms-usa/
The Financial Brand. (2016). Key metrics used by financial companies to determine the success of a customer loyalty strategy in the United States in 2016. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/650434/metrics-determining-success-of-customer-loyalty-programs-financial-firms-usa/
The Financial Brand. "Key Metrics Used by Financial Companies to Determine The Success of a Customer Loyalty Strategy in The United States in 2016." Statista, Statista Inc., 20 Jan 2016, https://www.statista.com/statistics/650434/metrics-determining-success-of-customer-loyalty-programs-financial-firms-usa/
The Financial Brand, Key metrics used by financial companies to determine the success of a customer loyalty strategy in the United States in 2016 Statista, https://www.statista.com/statistics/650434/metrics-determining-success-of-customer-loyalty-programs-financial-firms-usa/ (last visited November 21, 2024)
Key metrics used by financial companies to determine the success of a customer loyalty strategy in the United States in 2016 [Graph], The Financial Brand, January 20, 2016. [Online]. Available: https://www.statista.com/statistics/650434/metrics-determining-success-of-customer-loyalty-programs-financial-firms-usa/
