In the period from January to November 2020, the cumulated expenditure on advertising media in Sweden decreased by nearly 18 percent compared to the previous year. The highest decline was recorded with cinemas, at over 77 percent, due to the coronavirus pandemic and its consequences. Online video only reported an increase in ad spending.
Year-on-year advertising spending change in Sweden from January to November 2020, by media
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sveriges Mediebyråer. (December 9, 2020). Year-on-year advertising spending change in Sweden from January to November 2020, by media [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer. "Year-on-year advertising spending change in Sweden from January to November 2020, by media." Chart. December 9, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer. (2020). Year-on-year advertising spending change in Sweden from January to November 2020, by media. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer. "Year-on-year Advertising Spending Change in Sweden from January to November 2020, by Media." Statista, Statista Inc., 9 Dec 2020, https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
Sveriges Mediebyråer, Year-on-year advertising spending change in Sweden from January to November 2020, by media Statista, https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/ (last visited November 21, 2024)
Year-on-year advertising spending change in Sweden from January to November 2020, by media [Graph], Sveriges Mediebyråer, December 9, 2020. [Online]. Available: https://www.statista.com/statistics/567337/advertising-spending-change-in-sweden-by-media-cumulated/
