Growth of digital ad spend in Europe 2023, by format

Published by Statista Research Department, Jun 20, 2024
In 2023, social was the fastest-growing digital advertising format in Europe, with a growth rate of 18.2 percent. Display ranked second with an annual growth rate of 12.7 percent.

Change in digital advertising spending in Europe in 2023, by format

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Release date

June 2024

Region

Europe

Survey time period

2023

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Statistics on " Digital advertising in Europe "

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Other statistics that may interest you Digital advertising in Europe

Overview

8

Major players

6

Formats

8

Connected TV (CTV)

5

Social media

8

Programmatic

7

Marketer insights

8

Further related statistics

6

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Topics

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