As of March 2021, the number of non-pay TV households in the United States hit 54.4 million. It is predicted that this figure will grow to 72.2 million by 2025, in tandem with consistent annual decrease in those who subscribe to traditional paid television services.
Number of non-pay TV households in the United States from 2013 to 2025
(in millions)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (March 11, 2021). Number of non-pay TV households in the United States from 2013 to 2025 (in millions) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer. "Number of non-pay TV households in the United States from 2013 to 2025 (in millions)." Chart. March 11, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer. (2021). Number of non-pay TV households in the United States from 2013 to 2025 (in millions). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer. "Number of Non-pay Tv Households in The United States from 2013 to 2025 (in Millions)." Statista, Statista Inc., 11 Mar 2021, https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer, Number of non-pay TV households in the United States from 2013 to 2025 (in millions) Statista, https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/ (last visited December 22, 2024)
Number of non-pay TV households in the United States from 2013 to 2025 (in millions) [Graph], eMarketer, March 11, 2021. [Online]. Available: https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/