By the end of 2020, the number of households not paying for traditional TV services in the United States is predicted to amount to 31.2 million. As of 2019, 24.6 million households had cut the cord; this figure is projected to further increase in the following years and hit 46.6 million in 2024.
Number of households who have cut their pay TV cord in the United States from 2019 to 2024
(in millions)
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eMarketer. (September 21, 2020). Number of households who have cut their pay TV cord in the United States from 2019 to 2024 (in millions) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/482958/number-cord-cutting-tv-households-north-america/
eMarketer. "Number of households who have cut their pay TV cord in the United States from 2019 to 2024 (in millions)." Chart. September 21, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/482958/number-cord-cutting-tv-households-north-america/
eMarketer. (2020). Number of households who have cut their pay TV cord in the United States from 2019 to 2024 (in millions). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/482958/number-cord-cutting-tv-households-north-america/
eMarketer. "Number of Households Who Have Cut Their Pay Tv Cord in The United States from 2019 to 2024 (in Millions)." Statista, Statista Inc., 21 Sep 2020, https://www.statista.com/statistics/482958/number-cord-cutting-tv-households-north-america/
eMarketer, Number of households who have cut their pay TV cord in the United States from 2019 to 2024 (in millions) Statista, https://www.statista.com/statistics/482958/number-cord-cutting-tv-households-north-america/ (last visited December 21, 2024)
Number of households who have cut their pay TV cord in the United States from 2019 to 2024 (in millions) [Graph], eMarketer, September 21, 2020. [Online]. Available: https://www.statista.com/statistics/482958/number-cord-cutting-tv-households-north-america/