This statistic shows the desktop and laptop share of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2014, with a forecast to 2016. In 2013, desktop and laptop ads took a 64.9 percent share of total ad spending.
Desktop and laptop share of total programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (September 3, 2015). Desktop and laptop share of total programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016* [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/475166/desktop-share-of-programmatic-digital-display-ad-spending/
eMarketer. "Desktop and laptop share of total programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*." Chart. September 3, 2015. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/475166/desktop-share-of-programmatic-digital-display-ad-spending/
eMarketer. (2015). Desktop and laptop share of total programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/475166/desktop-share-of-programmatic-digital-display-ad-spending/
eMarketer. "Desktop and Laptop Share of Total Programmatic Digital Display Advertising Expenditure in The United Kingdom (Uk) from 2013 to 2016*." Statista, Statista Inc., 3 Sep 2015, https://www.statista.com/statistics/475166/desktop-share-of-programmatic-digital-display-ad-spending/
eMarketer, Desktop and laptop share of total programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016* Statista, https://www.statista.com/statistics/475166/desktop-share-of-programmatic-digital-display-ad-spending/ (last visited December 22, 2024)
Desktop and laptop share of total programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016* [Graph], eMarketer, September 3, 2015. [Online]. Available: https://www.statista.com/statistics/475166/desktop-share-of-programmatic-digital-display-ad-spending/
