Digital Market Outlook: social media ad spend in the U.S. 2018-2027, by device

Social media advertising spending in the United States from 2018 to 2027, by device

CharacteristicBanner Advertising MobileBanner Advertising Desktop
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
- - -
Statistic: Social media advertising spending in the United States from 2018 to 2027, by device (in billion U.S. dollars)
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Banner Advertising is one of the first digital advertisements published on the internet. Banner ads allow anyone to advertise on websites, apps, or social media by using attractive images, shapes, and sizes of displays. The main purpose is to direct the traffic of the targeted audience to a specific website. Banner Advertising includes skyscrapers, wallpapers, interstitials, or pop-ups which are usually linked to the advertiser's landing page.

Additional information:
Banner Advertising comprises advertising spending, users, and average revenue per user. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. For more information on the data displayed, use the info button right next to the boxes.

Citation formats
Use Statista now: unlimited access to all content
Leading companies trust Statista:
paypal google adobe pg samsung telekom

Related reports: Available to download in PDF or PPTX format

All datain one format
All data
in one format
Social media advertising in the U.S. (DMI)

Everything on "Social media advertising in the U.S. (DMI)" in one document: edited and divided into chapters, including detailed references.

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on " Digital advertising formats in the United States "

Other statistics that may interest you Digital advertising formats in the United States

Overview

7

Display advertising

7

Search advertising

8

Audio advertising

7

Social media advertising

7

Marketer insights

5

Consumer insights

5

Further related statistics

16

Discover Statista

Need help with using Statista for your research? Tutorials and first steps
Do you have any questions about our business solutions?

We provide you with detailed information about our Professional Account.

Use Statista now: unlimited access to all content
Learn more about how Statista can support your business.