Growth of digital display ad spending in Europe 2012-2023

Published by Statista Research Department, Jun 20, 2024
In 2023, digital display advertising spending in Europe grew 12.7 percent year-on-year and was the second-fastest growing format, following social. The 2022 European display ad spend stood at approximately 48 billion euros.

Change in digital display advertising spending in Europe from 2012 to 2023

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Release date

June 2024

Region

Europe

Survey time period

2012 to 2023

Supplementary notes

Data preceding 2023 was retrieved from earlier publications.

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Statistics on " Digital advertising in Europe "

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Other statistics that may interest you Digital advertising in Europe

Overview

8

Major players

6

Formats

8

Connected TV (CTV)

5

Social media

8

Programmatic

7

Marketer insights

8

Further related statistics

10

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