In 2023, digital display advertising spending in Europe grew 12.7 percent year-on-year and was the second-fastest growing format, following social. The 2022 European display ad spend stood at approximately 48 billion euros.
Change in digital display advertising spending in Europe from 2012 to 2023
Characteristic
Including Belarus & Russia
Excluding Belarus & Russia
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IAB Europe. (June 12, 2024). Change in digital display advertising spending in Europe from 2012 to 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/454996/europe-online-display-ad-growth/
IAB Europe. "Change in digital display advertising spending in Europe from 2012 to 2023." Chart. June 12, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/454996/europe-online-display-ad-growth/
IAB Europe. (2024). Change in digital display advertising spending in Europe from 2012 to 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/454996/europe-online-display-ad-growth/
IAB Europe. "Change in Digital Display Advertising Spending in Europe from 2012 to 2023." Statista, Statista Inc., 12 Jun 2024, https://www.statista.com/statistics/454996/europe-online-display-ad-growth/
IAB Europe, Change in digital display advertising spending in Europe from 2012 to 2023 Statista, https://www.statista.com/statistics/454996/europe-online-display-ad-growth/ (last visited July 22, 2024)
Change in digital display advertising spending in Europe from 2012 to 2023 [Graph], IAB Europe, June 12, 2024. [Online]. Available: https://www.statista.com/statistics/454996/europe-online-display-ad-growth/