The graph presents information on the share of opened marketing e-mails that were forwarded worldwide as of March 2015. According to the source, among the 99th percentile of viral e-mails, 4.8 percent of the e-mails opened were then forwarded.
Share of opened marketing e-mails that were forwarded worldwide as of March 2015, by audience size
Characteristic
Overall
Small audiences (e-mails with 500-50,000 opens tracked via Litmus' Email Analytics)
Large audiences (e-mails with more than 50,000 opens tracked via Litmus' Email Analytics
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MarketingCharts, & Various sources (Litmus). (June 24, 2015). Share of opened marketing e-mails that were forwarded worldwide as of March 2015, by audience size [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/453341/email-forward-to-open-rate-audience-size/
MarketingCharts, und Various sources (Litmus). "Share of opened marketing e-mails that were forwarded worldwide as of March 2015, by audience size." Chart. June 24, 2015. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/453341/email-forward-to-open-rate-audience-size/
MarketingCharts, Various sources (Litmus). (2015). Share of opened marketing e-mails that were forwarded worldwide as of March 2015, by audience size. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/453341/email-forward-to-open-rate-audience-size/
MarketingCharts, and Various sources (Litmus). "Share of Opened Marketing E-mails That Were Forwarded Worldwide as of March 2015, by Audience Size." Statista, Statista Inc., 24 Jun 2015, https://www.statista.com/statistics/453341/email-forward-to-open-rate-audience-size/
MarketingCharts & Various sources (Litmus), Share of opened marketing e-mails that were forwarded worldwide as of March 2015, by audience size Statista, https://www.statista.com/statistics/453341/email-forward-to-open-rate-audience-size/ (last visited October 02, 2024)
Share of opened marketing e-mails that were forwarded worldwide as of March 2015, by audience size [Graph], MarketingCharts, & Various sources (Litmus), June 24, 2015. [Online]. Available: https://www.statista.com/statistics/453341/email-forward-to-open-rate-audience-size/