Gross advertising volume of above the line media in Germany 2024

Published by Statista Research Department, Dec 17, 2024

As of October 2024, the gross advertising revenue of above-the-line media in Germany to date totaled, around 28.2 billion euros. Television advertising was the largest segment at around 13.55 billion euros, followed by newspaper advertising at roughly 4.65 billion euros and online advertising with around 3.7 billion euros.

Gross advertising volume of above the line media in Germany in October 2024 (in million euros)

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Release date

November 2024

Region

Germany

Survey time period

January to October 2024

Special properties

Adjusted YTD

Supplementary notes

Figures have been rounded.

* The online and out of home values could be changed because of late registration.

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Statistics on " Radio advertising in Germany "

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Overview

7

Reach

6

Revenues and investments

5

Brand advertising

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Further related statistics

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Topics

Radio IndustryAdvertising in GermanyRadio industry in PolandRadio in France
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