E-commerce in Germany - statistics & facts

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Key insights

B2C e-commerce revenue in Germany
85.4bn EUR
Total e-commerce sales of the top 10 online shops in Germany
32.85bn EUR
E-commerce trade goods revenue in Germany
79.7bn EUR

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Overview

Leading online retailers

  • Premium Statistic Online sales revenue share of multichannel retailers in Germany 2013-2024
  • Premium Statistic Revenue of Amazon in Germany and worldwide 2010-2023
  • Basic Statistic Revenues of online retailer OTTO 2012-2023/24
  • Premium Statistic Annual revenue of Zalando 2013-H1 2023, by region
  • Premium Statistic Germany: Top 10 Fashion online stores
  • Premium Statistic Top Consumer Electronics online stores in Germany 2023
  • Premium Statistic Top toys and baby online stores Germany 2023

Revenues by product category

Online customers and payment methods

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