Gender distribution of WeChat users in China 2024
In 2024, female users accounted for 48 percent of the WeChat user base. The Chinese super app ad over 1.3 billion active users from various consumer groups.
Distribution of WeChat official account users in China in 2024, by gender
Source
In cooperation with
Release date
November 2024
More information
Region
China
Survey time period
2024
Supplementary notes
Only includes data from Chinese users.
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$1,299 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Other statistics that may interest you Social media in China
Key figures
7
- Premium Statistic Number of global social network users 2017-2028
- Basic Statistic Social network users in selected countries in 2023 and 2029
- Premium Statistic Largest social media advertising markets worldwide 2023
- Premium Statistic Social media penetration rate APAC 2025, by country
- Basic Statistic Penetration rate of social media in China 2020-2023
- Premium Statistic Social media ad revenue in China 2012-2023
- Basic Statistic Most popular social media in China Q3 2024
Usage
7
- Premium Statistic Daily time spent with media in China Q3 2024, by type
- Premium Statistic Monthly time spent on main social media apps in China 2024
- Basic Statistic Primary reasons for using social media in China 2023
- Basic Statistic Social media following rate in China 2023, by account type
- Basic Statistic Social media usage for brand research in China 2023, by platform type
- Premium Statistic Influence of social media ads in purchases in China 2023
- Premium Statistic Penetration rate of social media AI features among Gen Z in China 2024
Market segments
4
- Premium Statistic Monthly active users of leading messaging apps in China 2024
- Premium Statistic Monthly active users of leading short video apps in China 2024
- Premium Statistic Monthly active users of main content community apps in China 2024
- Premium Statistic MAUs of leading casual dating apps in China 2024
WeChat
8
- Premium Statistic WeChat: brand value 2021-2025
- Premium Statistic Number of active WeChat messenger accounts Q3 2014 to Q3 2024
- Premium Statistic Gender distribution of WeChat users in China 2024
- Premium Statistic Age distribution of WeChat users in China 2024
- Premium Statistic Geographical distribution of WeChat users in China 2024
- Premium Statistic Most influential official accounts on WeChat 2024
- Premium Statistic Usage change on WeChat Official Account in China 2024
- Premium Statistic Average time spent per visit on WeChat Channels in China 2024
Douyin
8
- Premium Statistic TikTok/Douyin: brand value 2021-2025
- Premium Statistic Monthly active users of Douyin in China 2022-2024
- Premium Statistic Gender distribution of Douyin (TikTok) users in China 2024
- Premium Statistic Douyin (TikTok) user age distribution in China 2024
- Premium Statistic Douyin (TikTok) user geographical distribution in China 2024
- Premium Statistic Ad revenue of leading Douyin influencers among brands in China 2024
- Premium Statistic Usage change on Douyin in China 2024
- Premium Statistic Live streaming usage rate on Douyin (TikTok) in China 2020-2024
Weibo
8
- Premium Statistic Weibo's MAUs Q2 2018-Q2 2024
- Premium Statistic Weibo's daily active users Q3 2018-Q3 2024
- Premium Statistic Gender distribution of Weibo users in China 2024
- Premium Statistic Age distribution of Weibo users in China 2024
- Premium Statistic Geographical distribution of Weibo users in China 2024
- Premium Statistic Most popular news on Weibo in China 2024
- Premium Statistic Most trending celebrities on Weibo in China 2024
- Premium Statistic Number of celebrity collaborations on Weibo in China 2023, by brand
Xiaohongshu
7
- Premium Statistic Monthly active users of Xiaohongshu app in China 2020-2024
- Premium Statistic Xiaohongshu's active user gender breakdown 2024
- Premium Statistic Xiaohongshu's active user age breakdown 2024
- Premium Statistic Xiaohongshu user geographical distribution in China 2024
- Premium Statistic Number of celebrity collaborations on Xiaohongshu in China 2023, by brand
- Premium Statistic Ad revenue of leading Xiaohongshu influencers among brands in China 2024
- Premium Statistic Distribution of Xiaohongshu daily usage duration in China 2024
Further related statistics
10
- China Mobile's total assets 2012-2023
- China Mobile's EBITDA 2012-2023
- Number of China Unicom mobile subscriptions 2012-2023
- Apple iPhone sales worldwide 2007-2023
- Podcast consumption on mobile in the U.S. 2017
- Number of text messages sent in the U.S. 2004-2014
- Global installed base of smartphones 2008-2017
- China: 3G/4G share of total mobile connections
- Daily time children spent with media in the U.S. in 2011 and 2013
- Survey: ownership of mobile devices by U.S. American adults 2011-2012
Further Content: You might find this interesting as well
Statistics
- China Mobile's total assets 2012-2023
- China Mobile's EBITDA 2012-2023
- Number of China Unicom mobile subscriptions 2012-2023
- Apple iPhone sales worldwide 2007-2023
- Podcast consumption on mobile in the U.S. 2017
- Number of text messages sent in the U.S. 2004-2014
- Global installed base of smartphones 2008-2017
- China: 3G/4G share of total mobile connections
- Daily time children spent with media in the U.S. in 2011 and 2013
- Survey: ownership of mobile devices by U.S. American adults 2011-2012
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$1,299 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Newrank. (November 7, 2024). Distribution of WeChat official account users in China in 2024, by gender [Graph]. In Statista. Retrieved March 13, 2025, from https://www.statista.com/statistics/385754/wechat-china-user-gender/
Newrank. "Distribution of WeChat official account users in China in 2024, by gender." Chart. November 7, 2024. Statista. Accessed March 13, 2025. https://www.statista.com/statistics/385754/wechat-china-user-gender/
Newrank. (2024). Distribution of WeChat official account users in China in 2024, by gender. Statista. Statista Inc.. Accessed: March 13, 2025. https://www.statista.com/statistics/385754/wechat-china-user-gender/
Newrank. "Distribution of Wechat Official Account Users in China in 2024, by Gender." Statista, Statista Inc., 7 Nov 2024, https://www.statista.com/statistics/385754/wechat-china-user-gender/
Newrank, Distribution of WeChat official account users in China in 2024, by gender Statista, https://www.statista.com/statistics/385754/wechat-china-user-gender/ (last visited March 13, 2025)
Distribution of WeChat official account users in China in 2024, by gender [Graph], Newrank, November 7, 2024. [Online]. Available: https://www.statista.com/statistics/385754/wechat-china-user-gender/