The graph shows the use of programmatic advertising in different types of organizations from EU-5 countries (UK, Germany, Spain, Italy, France). In May 2014, 79 percent of media buying agencies used programmatic advertising.
Use of programmatic advertising in EU-5 as of May 2014, by organization type
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IAB Europe, & AppNexus, & WARC. (September 5, 2014). Use of programmatic advertising in EU-5 as of May 2014, by organization type [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/325897/programmatic-advertising-use-europe-organization-type/
IAB Europe, und AppNexus, und WARC. "Use of programmatic advertising in EU-5 as of May 2014, by organization type." Chart. September 5, 2014. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/325897/programmatic-advertising-use-europe-organization-type/
IAB Europe, AppNexus, WARC. (2014). Use of programmatic advertising in EU-5 as of May 2014, by organization type. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/325897/programmatic-advertising-use-europe-organization-type/
IAB Europe, and AppNexus, and WARC. "Use of Programmatic Advertising in Eu-5 as of May 2014, by Organization Type." Statista, Statista Inc., 5 Sep 2014, https://www.statista.com/statistics/325897/programmatic-advertising-use-europe-organization-type/
IAB Europe & AppNexus & WARC, Use of programmatic advertising in EU-5 as of May 2014, by organization type Statista, https://www.statista.com/statistics/325897/programmatic-advertising-use-europe-organization-type/ (last visited July 22, 2024)
Use of programmatic advertising in EU-5 as of May 2014, by organization type [Graph], IAB Europe, & AppNexus, & WARC, September 5, 2014. [Online]. Available: https://www.statista.com/statistics/325897/programmatic-advertising-use-europe-organization-type/
