The statistic depicts the sales growth of the leading hair care and styling brands in the United States in 2014. Less than half of the leading brands saw an increase in sales. The Organix regular shampoo brand had the highest increase in sales with a 33.8 percent increase over the last year. Most brands experienced a decrease in sales figures. Sales of the L'Oréal Feria women's hair coloring brand, for example, dropped 4.2 percent from the previous year.
Sales growth of the leading 20 hair care and styling brands in the United States in 2014
Brand/segment
Percent increase in sales
L'Oréal Superior Preference/ women's hair coloring
IRI for the 52 weeks ended April 20, 2014. Total U.S. Multi-Outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar retail chains).
Brands are listed in order based on their total sales figures. Data to be found on page 26 of DSN Magazine's June 23, 2014 edition.
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Drug Store News. (June 23, 2014). Sales growth of the leading 20 hair care and styling brands in the United States in 2014 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/315648/sales-top-hair-care-and-styling-brands-us/
Drug Store News. "Sales growth of the leading 20 hair care and styling brands in the United States in 2014." Chart. June 23, 2014. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/315648/sales-top-hair-care-and-styling-brands-us/
Drug Store News. (2014). Sales growth of the leading 20 hair care and styling brands in the United States in 2014. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/315648/sales-top-hair-care-and-styling-brands-us/
Drug Store News. "Sales Growth of The Leading 20 Hair Care and Styling Brands in The United States in 2014." Statista, Statista Inc., 23 Jun 2014, https://www.statista.com/statistics/315648/sales-top-hair-care-and-styling-brands-us/
Drug Store News, Sales growth of the leading 20 hair care and styling brands in the United States in 2014 Statista, https://www.statista.com/statistics/315648/sales-top-hair-care-and-styling-brands-us/ (last visited December 30, 2024)
Sales growth of the leading 20 hair care and styling brands in the United States in 2014 [Graph], Drug Store News, June 23, 2014. [Online]. Available: https://www.statista.com/statistics/315648/sales-top-hair-care-and-styling-brands-us/
