Email marketing CTR growth in the UK 2023, by type

Published by Statista Research Department, Dec 10, 2024
As of May 2023, click-through rate (CTR) of emails with discounts, offers or sales increased by 46 percent compared to what it was 12 months earlier. The CTR of email with advice, information, new products or services, or tutorials increased by 34 percent in the same period.

Change in click-through rate (CTR) in selected types of email marketing in the United Kingdom (UK) as of May 2023

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Release date

May 2023

Region

United Kingdom

Survey time period

as of May 2023

Supplementary notes

The source does nor provide a survey date. The dae provided is the publication date.

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