The statistic shows the results of a survey asking buyers of ice cream and frozen desserts what they first look for when in the frozen dessert aisle of a supermarket in the United Kingdom. Price ranked as the most important influencing factor with 47 percent of respondents claiming they looked at this first when purchasing frozen desserts.
Factors consumers look for first when purchasing from the frozen dessert section in the United Kingdom (UK) in 2013
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Future Thinking. (January 30, 2014). Factors consumers look for first when purchasing from the frozen dessert section in the United Kingdom (UK) in 2013 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/304780/factors-influencing-frozen-dessert-purchase-decision-united-kingdom-uk/
Future Thinking. "Factors consumers look for first when purchasing from the frozen dessert section in the United Kingdom (UK) in 2013." Chart. January 30, 2014. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/304780/factors-influencing-frozen-dessert-purchase-decision-united-kingdom-uk/
Future Thinking. (2014). Factors consumers look for first when purchasing from the frozen dessert section in the United Kingdom (UK) in 2013. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/304780/factors-influencing-frozen-dessert-purchase-decision-united-kingdom-uk/
Future Thinking. "Factors Consumers Look for First When Purchasing from The Frozen Dessert Section in The United Kingdom (Uk) in 2013." Statista, Statista Inc., 30 Jan 2014, https://www.statista.com/statistics/304780/factors-influencing-frozen-dessert-purchase-decision-united-kingdom-uk/
Future Thinking, Factors consumers look for first when purchasing from the frozen dessert section in the United Kingdom (UK) in 2013 Statista, https://www.statista.com/statistics/304780/factors-influencing-frozen-dessert-purchase-decision-united-kingdom-uk/ (last visited December 22, 2024)
Factors consumers look for first when purchasing from the frozen dessert section in the United Kingdom (UK) in 2013 [Graph], Future Thinking, January 30, 2014. [Online]. Available: https://www.statista.com/statistics/304780/factors-influencing-frozen-dessert-purchase-decision-united-kingdom-uk/
