U.S. Millennials: online CPG shopping behavior Q4 2012

Published by Statista Research Department, Jun 6, 2013
This statistic presents data on the online consumer packaged goods shopping behavior of US Millennial digital shoppers. As of Q4 2012, 42 percent of Millennial online shoppers researched CPG products on websites.

Online consumer packaged goods shopping behavior of U.S. Millennial digital shoppers as of 4th quarter 2012

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Release date

June 2013

Region

United States

Survey time period

Q4 2012

Age group

18-34 years

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