Nils-Gerrit Wunsch
Research expert covering foods trends in North America, Europe, and the global food system
Get in touch with us nowFresh pasta: Market value in the United Kingdom 2007-2022
By the end of 2022, the expenditure of fresh pasta (including noodles) in the UK amounted to 205 million British pounds. This was the largest amount during the period under consideration. Since 2007, expenditure increased annually, except for in 2012 and 2013.
Consumption
The number of people eating fresh or dried pasta and noodles once a week or more was approximately 6.6 million in 2021.
Favored varieties
Standard pasta and noodles are the most favored variety, with an estimated 21 million users in 2020. Often seen as a healthier alternative, whole wheat pasta and noodles have been increasing in popularity with the number of users increasing between 2014 and 2020 to 7.3 million. In terms of preparation, dried pasta is the most commonly used, with considerably more consumers than those who consume dried noodles.
Consumption
The number of people eating fresh or dried pasta and noodles once a week or more was approximately 6.6 million in 2021.
Favored varieties
Standard pasta and noodles are the most favored variety, with an estimated 21 million users in 2020. Often seen as a healthier alternative, whole wheat pasta and noodles have been increasing in popularity with the number of users increasing between 2014 and 2020 to 7.3 million. In terms of preparation, dried pasta is the most commonly used, with considerably more consumers than those who consume dried noodles.
