As of December 2022, Chinese social and dating app Momo had a monthly active user base of 95 million people, first time below the 100 million threshold since 2017.
From Momo Inc. to Hello Group Inc.
Launched in July 2011, Momo is a free location-based mobile social networking, dating, instant messaging and entertainment application, sometimes labeled as China’s version of the dating app Tinder. Its NASQAD IPO in 2014 raised 216 million U.S. dollars through the public offer. In August 2021, the company announced changing its name from "Momo Inc." to "Hello Group Inc" and reported a 13 percent drop in its annual net revenue and its net income increased to 215 million U.S. dollars. Live video service is Momo’s biggest revenue source and one of the most popular app features among its younger users.
Hello Group's outlook
The popularity of online dating and matchmaking has been growing in the world's most populous country. Aiming to improve its long-term growth prospects, in March 2018, Momo Inc. acquired China’s largest dating app Tantan at that time. However, Hello Group's declining profitability and a slowing growth of monthly active users in recent few years has hinted the challenges in expanding online dating revenues.
Number of monthly active users of Chinese social app Momo from 2012 to 2022
(in millions)
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Hello Group. (March 16, 2023). Number of monthly active users of Chinese social app Momo from 2012 to 2022 (in millions) [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/281115/china-momo-im-user-numbers/
Hello Group. "Number of monthly active users of Chinese social app Momo from 2012 to 2022 (in millions)." Chart. March 16, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/281115/china-momo-im-user-numbers/
Hello Group. (2023). Number of monthly active users of Chinese social app Momo from 2012 to 2022 (in millions). Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/281115/china-momo-im-user-numbers/
Hello Group. "Number of Monthly Active Users of Chinese Social App Momo from 2012 to 2022 (in Millions)." Statista, Statista Inc., 16 Mar 2023, https://www.statista.com/statistics/281115/china-momo-im-user-numbers/
Hello Group, Number of monthly active users of Chinese social app Momo from 2012 to 2022 (in millions) Statista, https://www.statista.com/statistics/281115/china-momo-im-user-numbers/ (last visited November 23, 2024)
Number of monthly active users of Chinese social app Momo from 2012 to 2022 (in millions) [Graph], Hello Group, March 16, 2023. [Online]. Available: https://www.statista.com/statistics/281115/china-momo-im-user-numbers/