Number of online video users in China 2014-2024

Published by
Lai Lin Thomala,
Sep 27, 2024

In June 2024, the online video usage rate reached 97 percent in China, equivalent to about 1.07 billion users. The years of 2018 and 2020 marked the highest user growth, and the industry first saw its user base surpassing one billion in 2022.

Number of online video users in China from 2014 to June 2024 (in millions)

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Release date

August 2024

Region

China

Survey time period

2014 to June 2024

Special properties

year-end figures unless specified

Supplementary notes

*The figure includes the number of micro-drama users.

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Key figures

7

Short-form videos

6

Long-form videos

7

Live streaming

6

Further related statistics

17

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Topics

Online videos in ChinaSocial media in ChinaOnline audio in ChinaFilm industry in ChinaSVOD services in China
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