Nils-Gerrit Wunsch
Research expert covering foods trends in North America, Europe, and the global food system
Get in touch with us nowKellanova's operating profit worldwide 2004-2023
In 2023, Kellanova's global operating profit amounted to about 1.51 billion U.S. dollars. Compared to 2022, the operating profit shrank by about 130 million U.S. dollars in 2023.
The Kellanova Company
Kellanova's is a multinational consumer goods company with a focus on breakfast cereals and convenience foods. The following brands (among others) are owned by Kellanova: Corn Flakes, Frosted Flakes, Rice Krispies, Special K, Pringles, Pop-Tarts, and Nutri-Grain. The Kellanova company was previously named the kellogg company and is headquartered in Battle Creek, MI, United States. In 2020, the company employed approximately 31,000 people worldwide. The number of employees is down from a high of 37,000 in 2016.
Breakfast cereal in the U.S.
Breakfast cereals are very popular in the United States. In recent years, the average household expenditure on breakfast cereals and cereal products has continuously increased. In 2020, American household expenditures on cereals amounted to 212 U.S. dollars on average. In 2020/2021, the Kellanova Company was the leading vendor for breakfast, cereal, and snack bars. Kellanova's sales were approximately 646 million U.S. dollars, more than three times as much as any other brand in this segment.
