Leading marketing challenges worldwide 2018

Published by
J. G. Navarro,
Oct 30, 2023
The statistic provides information on the leading marketing challenges as of March 2018. Among the respondents, 22 percent stated that hiring top talent was one of the biggest challenges for marketers to tackle.

Leading marketing challenges according to marketing professionals worldwide as of March 2018

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Release date

June 2018

Region

Worldwide

Survey time period

February to March 2018

Number of respondents

> 6,200

Special properties

among marketing professionals

Method of interview

Online survey

Supplementary notes

Question: What are your company’s top marketing challenges?

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Overview

7

Marketing budgets

6

Doing business

3

Social media marketing

5

Content & data

5

Spotlight: artificial intelligence (AI) in global marketing

4

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Topics

Marketing in the United StatesTrade show and event marketingMobile advertising and marketing in the U.S. B2B advertising & marketing in the United States Virtual event marketing
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