Auto-buyers worldwide: importance of post-sale communication 2012

Published by Statista Research Department, Mar 19, 2013
This statistic shows auto-buyers' valuation of various types of post-vehicle-sale communication in terms of the communication's usefulness and its ability to increase customer loyalty worldwide in 2012. According to 16 percent of respondents, post-test drive surveys are a useful approach to increasing loyalty.

Opinion on importance of post-sale communication among auto-buyers worldwide in 2012

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Source

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Release date

March 2013

Region

Worldwide

Survey time period

2012

Number of respondents

Over 8,000

Supplementary notes

The source did not provide information regarding age of survey respondents.

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