The graph shows marketing e-mail open and click rates in the United States in 2016, by degree of personalization. E-mail messages which were not personalized at all had open rate of 13.1 percent in the measured period.
Marketing e-mail open and click rates in the United States in 2016, by degree of personalization
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MailerMailer. (June 16, 2016). Marketing e-mail open and click rates in the United States in 2016, by degree of personalization [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/260678/e-mail-open-click-rates-personalization/
MailerMailer. "Marketing e-mail open and click rates in the United States in 2016, by degree of personalization." Chart. June 16, 2016. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/260678/e-mail-open-click-rates-personalization/
MailerMailer. (2016). Marketing e-mail open and click rates in the United States in 2016, by degree of personalization. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/260678/e-mail-open-click-rates-personalization/
MailerMailer. "Marketing E-mail Open and Click Rates in The United States in 2016, by Degree of Personalization." Statista, Statista Inc., 16 Jun 2016, https://www.statista.com/statistics/260678/e-mail-open-click-rates-personalization/
MailerMailer, Marketing e-mail open and click rates in the United States in 2016, by degree of personalization Statista, https://www.statista.com/statistics/260678/e-mail-open-click-rates-personalization/ (last visited December 22, 2024)
Marketing e-mail open and click rates in the United States in 2016, by degree of personalization [Graph], MailerMailer, June 16, 2016. [Online]. Available: https://www.statista.com/statistics/260678/e-mail-open-click-rates-personalization/
