In 2023, search was the largest digital advertising format in the United States, with a revenue of nearly 89 billion U.S. dollars. Static display ranked second, with 66 billion dollars. In total, U.S. digital ad revenue stood at 225 billion U.S. dollars that year.
Digital advertising revenue in the United States in 2023, by format
(in billion U.S. dollars)
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Search Engine Land. (April 16, 2024). Digital advertising revenue in the United States in 2023, by format (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/260279/digital-advertising-spending-in-the-us-by-channel/
Search Engine Land. "Digital advertising revenue in the United States in 2023, by format (in billion U.S. dollars)." Chart. April 16, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/260279/digital-advertising-spending-in-the-us-by-channel/
Search Engine Land. (2024). Digital advertising revenue in the United States in 2023, by format (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/260279/digital-advertising-spending-in-the-us-by-channel/
Search Engine Land. "Digital Advertising Revenue in The United States in 2023, by Format (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Apr 2024, https://www.statista.com/statistics/260279/digital-advertising-spending-in-the-us-by-channel/
Search Engine Land, Digital advertising revenue in the United States in 2023, by format (in billion U.S. dollars) Statista, https://www.statista.com/statistics/260279/digital-advertising-spending-in-the-us-by-channel/ (last visited December 30, 2024)
Digital advertising revenue in the United States in 2023, by format (in billion U.S. dollars) [Graph], Search Engine Land, April 16, 2024. [Online]. Available: https://www.statista.com/statistics/260279/digital-advertising-spending-in-the-us-by-channel/