As of August 6, 2024, the South Korean manufacturing conglomerate Samsung was the most-followed brand on Facebook in Hong Kong. Its Facebook page amassed more than 162 million followers worldwide. Other popular brand pages among Hong Kong’s Facebook users were Coca-Cola, Netflix, and McDonald's.
Facebook users in Hong Kong
Facebook has been losing users in Hong Kong as the younger generations move to alternatives like YouTube and TikTok. Its largest audience was between 25 and 44 years old, whereas users aged between 13 and 17 years only accounted for 18 percent. According to forecasts, Facebook’s userbase in the city will drop to 5.46 million by 2027.
* Figures refer to the global number of the Facebook page's fans. According to the source, the ranking is based on the pages with the highest number of fans in Hong Kong but regional breakdown data are not shown.
Values have been rounded for a better understanding.
The source does not specify the publication date. The release date given here is the date of access.
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Fanpage Karma. (August 6, 2024). Most popular brands on Facebook in Hong Kong as of August 6, 2024, ranked by number of fans* (in millions) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/257284/most-popular-brands-on-facebook-in-hong-kong-ranked-by-number-of-fans/
Fanpage Karma. "Most popular brands on Facebook in Hong Kong as of August 6, 2024, ranked by number of fans* (in millions)." Chart. August 6, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/257284/most-popular-brands-on-facebook-in-hong-kong-ranked-by-number-of-fans/
Fanpage Karma. (2024). Most popular brands on Facebook in Hong Kong as of August 6, 2024, ranked by number of fans* (in millions). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/257284/most-popular-brands-on-facebook-in-hong-kong-ranked-by-number-of-fans/
Fanpage Karma. "Most Popular Brands on Facebook in Hong Kong as of August 6, 2024, Ranked by Number of Fans* (in Millions)." Statista, Statista Inc., 6 Aug 2024, https://www.statista.com/statistics/257284/most-popular-brands-on-facebook-in-hong-kong-ranked-by-number-of-fans/
Fanpage Karma, Most popular brands on Facebook in Hong Kong as of August 6, 2024, ranked by number of fans* (in millions) Statista, https://www.statista.com/statistics/257284/most-popular-brands-on-facebook-in-hong-kong-ranked-by-number-of-fans/ (last visited August 25, 2024)
Most popular brands on Facebook in Hong Kong as of August 6, 2024, ranked by number of fans* (in millions) [Graph], Fanpage Karma, August 6, 2024. [Online]. Available: https://www.statista.com/statistics/257284/most-popular-brands-on-facebook-in-hong-kong-ranked-by-number-of-fans/