In 2023, spendings on desktop search ads in Europe accounted for 36.3 billion U.S. dollars. Meanwhile, search ads in mobile devices amounted to around 20.3 billion U.S. dollars in expenditure during the same year. Investments for both devices are projected to reach more than 82 billion U.S. dollars by 2028.
Digital search advertising spending in Europe from 2017 to 2027, by device
(in billion U.S. dollars)
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Statista. (November 1, 2023). Digital search advertising spending in Europe from 2017 to 2027, by device (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista. "Digital search advertising spending in Europe from 2017 to 2027, by device (in billion U.S. dollars)." Chart. November 1, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista. (2023). Digital search advertising spending in Europe from 2017 to 2027, by device (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista. "Digital Search Advertising Spending in Europe from 2017 to 2027, by Device (in Billion U.S. Dollars)." Statista, Statista Inc., 1 Nov 2023, https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/
Statista, Digital search advertising spending in Europe from 2017 to 2027, by device (in billion U.S. dollars) Statista, https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/ (last visited November 21, 2024)
Digital search advertising spending in Europe from 2017 to 2027, by device (in billion U.S. dollars) [Graph], Statista, November 1, 2023. [Online]. Available: https://www.statista.com/statistics/232428/europe-search-advertising-spending-device/