Reasons for social networking service use in South Korea 2023

Reasons for social networking usage in South Korea as of September 2023

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Sources

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Release date

May 2024

Region

South Korea

Survey time period

August 1 to September 30, 2023

Number of respondents

25,000 households

Age group

6 years and older

Special properties

social media users

Method of interview

Face-to-face interview

Supplementary notes

Three responses were acceptable.

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Overview

4

Largest social media accounts

6

Content creators

5

Influencer marketing

6

Content consumption

5

Short-form content

6

Further related statistics

6
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