This statistic 2011 shows companies' usage of brand sociability tools. 81 percent of world class companies use social networks whereas only 70 percent of global companies do so.
Share of brand sociability tools being used by global and world class companies in 2011
"Socialising Your Brand identifies the hallmarks of a world class social brand. "
"This report provides both conceptual and practical guidance on what it takes to execute brand sociability that delivers on specific business objectives and become world class."
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Weber Shandwick. (November 2, 2011). Share of brand sociability tools being used by global and world class companies in 2011 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/205732/share-of-brand-sociability-tools-being-used-by-companies/
Weber Shandwick. "Share of brand sociability tools being used by global and world class companies in 2011." Chart. November 2, 2011. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/205732/share-of-brand-sociability-tools-being-used-by-companies/
Weber Shandwick. (2011). Share of brand sociability tools being used by global and world class companies in 2011. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/205732/share-of-brand-sociability-tools-being-used-by-companies/
Weber Shandwick. "Share of Brand Sociability Tools Being Used by Global and World Class Companies in 2011." Statista, Statista Inc., 2 Nov 2011, https://www.statista.com/statistics/205732/share-of-brand-sociability-tools-being-used-by-companies/
Weber Shandwick, Share of brand sociability tools being used by global and world class companies in 2011 Statista, https://www.statista.com/statistics/205732/share-of-brand-sociability-tools-being-used-by-companies/ (last visited November 22, 2024)
Share of brand sociability tools being used by global and world class companies in 2011 [Graph], Weber Shandwick, November 2, 2011. [Online]. Available: https://www.statista.com/statistics/205732/share-of-brand-sociability-tools-being-used-by-companies/
