E-mail marketing COR in the Netherlands 2018-2023
In 2023, marketing e-mails in the Netherlands had a confirmed-open rate (COR) of
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percent, which indicates that Log in or register to access precise data.
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percent of users opened the e-mails. A year earlier, the rate stood at Log in or register to access precise data.
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percent. Log in or register to access precise data.
In e-mail marketing, the COR is a metric used to measure the percentage of people who opened at least one email from a series of emails. It is the number of unique opens divided by the total number of successfully delivered emails times 100. Generally, the COR helps assess the engagement of a campaign across multiple emails.