Reaching an estimated market value of 90 billion yuan, China's out-of-home (OOH) advertising was on the course to expand at a compound annual growth rate of 8.3 percent between 2024 and 2028. Digital ads exhibited a more solid growth than print ads.
Compound annual growth rate (CAGR) of digital and print out-of-home (OOH) ad spend in China from 2019 to 2023, with forecasts between 2024 and 2028
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China Advertising Association. (April 23, 2024). Compound annual growth rate (CAGR) of digital and print out-of-home (OOH) ad spend in China from 2019 to 2023, with forecasts between 2024 and 2028 [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1536089/china-out-of-home-advertising-market-change-digital-vs-print/
China Advertising Association. "Compound annual growth rate (CAGR) of digital and print out-of-home (OOH) ad spend in China from 2019 to 2023, with forecasts between 2024 and 2028." Chart. April 23, 2024. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1536089/china-out-of-home-advertising-market-change-digital-vs-print/
China Advertising Association. (2024). Compound annual growth rate (CAGR) of digital and print out-of-home (OOH) ad spend in China from 2019 to 2023, with forecasts between 2024 and 2028. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1536089/china-out-of-home-advertising-market-change-digital-vs-print/
China Advertising Association. "Compound Annual Growth Rate (Cagr) of Digital and Print Out-of-home (Ooh) Ad Spend in China from 2019 to 2023, with Forecasts between 2024 and 2028." Statista, Statista Inc., 23 Apr 2024, https://www.statista.com/statistics/1536089/china-out-of-home-advertising-market-change-digital-vs-print/
China Advertising Association, Compound annual growth rate (CAGR) of digital and print out-of-home (OOH) ad spend in China from 2019 to 2023, with forecasts between 2024 and 2028 Statista, https://www.statista.com/statistics/1536089/china-out-of-home-advertising-market-change-digital-vs-print/ (last visited December 31, 2024)
Compound annual growth rate (CAGR) of digital and print out-of-home (OOH) ad spend in China from 2019 to 2023, with forecasts between 2024 and 2028 [Graph], China Advertising Association, April 23, 2024. [Online]. Available: https://www.statista.com/statistics/1536089/china-out-of-home-advertising-market-change-digital-vs-print/
