In 2023, Focus Media dominated China's print out-of-home (OOH) advertising market with an 8.8 percent share in ad revenue. JCDecaux (China), Yongda Media, and Asiaray were among the ten largest players in the sector, which controlled almost a third of the industry revenue.
Market share of major print out-of-home ad companies in China in 2023
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China Advertising Association. (April 22, 2024). Market share of major print out-of-home ad companies in China in 2023 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1535228/china-market-share-of-major-print-out-of-home-advertising-companies/
China Advertising Association. "Market share of major print out-of-home ad companies in China in 2023." Chart. April 22, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1535228/china-market-share-of-major-print-out-of-home-advertising-companies/
China Advertising Association. (2024). Market share of major print out-of-home ad companies in China in 2023. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1535228/china-market-share-of-major-print-out-of-home-advertising-companies/
China Advertising Association. "Market Share of Major Print Out-of-home Ad Companies in China in 2023." Statista, Statista Inc., 22 Apr 2024, https://www.statista.com/statistics/1535228/china-market-share-of-major-print-out-of-home-advertising-companies/
China Advertising Association, Market share of major print out-of-home ad companies in China in 2023 Statista, https://www.statista.com/statistics/1535228/china-market-share-of-major-print-out-of-home-advertising-companies/ (last visited November 19, 2024)
Market share of major print out-of-home ad companies in China in 2023 [Graph], China Advertising Association, April 22, 2024. [Online]. Available: https://www.statista.com/statistics/1535228/china-market-share-of-major-print-out-of-home-advertising-companies/