In 2023, Focus Media prevailed in China's digital out-of-home (DOOH) advertising market with an 18.2 percent share of ad revenue. Other key players included Xinchao Media, JCDecaux, and Yongda Media. About 28 percent of the sector revenue came from the ten largest ad agencies.
Market share of major digital out-of-home ad companies in China in 2023
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China Advertising Association. (April 22, 2024). Market share of major digital out-of-home ad companies in China in 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1535226/china-market-share-of-major-digital-out-of-home-advertising-companies/
China Advertising Association. "Market share of major digital out-of-home ad companies in China in 2023." Chart. April 22, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1535226/china-market-share-of-major-digital-out-of-home-advertising-companies/
China Advertising Association. (2024). Market share of major digital out-of-home ad companies in China in 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1535226/china-market-share-of-major-digital-out-of-home-advertising-companies/
China Advertising Association. "Market Share of Major Digital Out-of-home Ad Companies in China in 2023." Statista, Statista Inc., 22 Apr 2024, https://www.statista.com/statistics/1535226/china-market-share-of-major-digital-out-of-home-advertising-companies/
China Advertising Association, Market share of major digital out-of-home ad companies in China in 2023 Statista, https://www.statista.com/statistics/1535226/china-market-share-of-major-digital-out-of-home-advertising-companies/ (last visited December 21, 2024)
Market share of major digital out-of-home ad companies in China in 2023 [Graph], China Advertising Association, April 22, 2024. [Online]. Available: https://www.statista.com/statistics/1535226/china-market-share-of-major-digital-out-of-home-advertising-companies/
