In 2023, digital out-of-home (DOOH) advertising accounted for 55.5 percent of China's total OOH market, reflecting a seven percentage-point increase since 2019. By 2028, this share is expected to reach 61.5 percent.
Market revenue distribution of out-of-home advertising in China from 2019 to 2023, with estimates until 2028, by format
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China Advertising Association. (April 22, 2024). Market revenue distribution of out-of-home advertising in China from 2019 to 2023, with estimates until 2028, by format [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1535218/china-out-of-home-advertising-market-distribution-by-format/
China Advertising Association. "Market revenue distribution of out-of-home advertising in China from 2019 to 2023, with estimates until 2028, by format." Chart. April 22, 2024. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1535218/china-out-of-home-advertising-market-distribution-by-format/
China Advertising Association. (2024). Market revenue distribution of out-of-home advertising in China from 2019 to 2023, with estimates until 2028, by format. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1535218/china-out-of-home-advertising-market-distribution-by-format/
China Advertising Association. "Market Revenue Distribution of Out-of-home Advertising in China from 2019 to 2023, with Estimates until 2028, by Format." Statista, Statista Inc., 22 Apr 2024, https://www.statista.com/statistics/1535218/china-out-of-home-advertising-market-distribution-by-format/
China Advertising Association, Market revenue distribution of out-of-home advertising in China from 2019 to 2023, with estimates until 2028, by format Statista, https://www.statista.com/statistics/1535218/china-out-of-home-advertising-market-distribution-by-format/ (last visited December 31, 2024)
Market revenue distribution of out-of-home advertising in China from 2019 to 2023, with estimates until 2028, by format [Graph], China Advertising Association, April 22, 2024. [Online]. Available: https://www.statista.com/statistics/1535218/china-out-of-home-advertising-market-distribution-by-format/
