According to a survey on the global popularity of South Korean cultural content in 2023, the most common way to purchase Korean food overseas was in local restaurants and stores, with a respondents' share of over 60 percent. Purchasing via local websites and apps came in second at around 44.3 percent of responses.
Channels of purchasing South Korean food worldwide in 2023
This survey was conducted in the following 26 countries and territories: China, Japan, Taiwan, Thailand, Indonesia, Malaysia, India, Australia, Vietnam, United States, Brazil, Argentina, France, United Kingdom, Russia, Turkey, UAE, Kazakhstan, Mexico, Germany, Canada, Italy, Spain, Saudi Arabia, Egypt, and South Africa.
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Korean Foundation for International Cultural Exchange. (April 2, 2024). Channels of purchasing South Korean food worldwide in 2023 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1493560/south-korea-korean-food-purchase-channels/
Korean Foundation for International Cultural Exchange. "Channels of purchasing South Korean food worldwide in 2023." Chart. April 2, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1493560/south-korea-korean-food-purchase-channels/
Korean Foundation for International Cultural Exchange. (2024). Channels of purchasing South Korean food worldwide in 2023. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1493560/south-korea-korean-food-purchase-channels/
Korean Foundation for International Cultural Exchange. "Channels of Purchasing South Korean Food Worldwide in 2023." Statista, Statista Inc., 2 Apr 2024, https://www.statista.com/statistics/1493560/south-korea-korean-food-purchase-channels/
Korean Foundation for International Cultural Exchange, Channels of purchasing South Korean food worldwide in 2023 Statista, https://www.statista.com/statistics/1493560/south-korea-korean-food-purchase-channels/ (last visited November 23, 2024)
Channels of purchasing South Korean food worldwide in 2023 [Graph], Korean Foundation for International Cultural Exchange, April 2, 2024. [Online]. Available: https://www.statista.com/statistics/1493560/south-korea-korean-food-purchase-channels/