Consumer distribution of large music festivals in China 2023, by ticket price level

Published by
Lai Lin Thomala,
Sep 18, 2024

There is a huge room for growth in China's music festival industry. Ticket pricing is much lower than inmany Western markets. In 2023, about 70 percent of purchased tickets for large music festivals were marked below 500 yuan. The market share of tickets pricing over this level was only 11 percent in 2019.

Distribution of ticket purchasers of large music festivals in China in 2023, by ticket price tier

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Sources

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Release date

April 2024

Region

Asia, China

Survey time period

2023

Special properties

referring to music festivals with at least 5,000 participants

Supplementary notes

One yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of September 2024).

The source did not provide specifics on the definition of large music festivals.

Figures may not sum up to 100 percent due to rounding.

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