In 2023, about 68 percent of the variety shows that were newly added to Bilibili were with exclusive licenses. Initially targeting the ACGN (animation, comics, games, and novels) subculture community, Blibili has gradually repositioned itself to appeal to a wider audience.
Share of exclusive TV series and variety shows on Bilibili in China in 2023
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QuestMobile. (January 23, 2024). Share of exclusive TV series and variety shows on Bilibili in China in 2023 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1488908/china-share-of-exclusive-online-video-content-bilibili/
QuestMobile. "Share of exclusive TV series and variety shows on Bilibili in China in 2023." Chart. January 23, 2024. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1488908/china-share-of-exclusive-online-video-content-bilibili/
QuestMobile. (2024). Share of exclusive TV series and variety shows on Bilibili in China in 2023. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1488908/china-share-of-exclusive-online-video-content-bilibili/
QuestMobile. "Share of Exclusive Tv Series and Variety Shows on Bilibili in China in 2023." Statista, Statista Inc., 23 Jan 2024, https://www.statista.com/statistics/1488908/china-share-of-exclusive-online-video-content-bilibili/
QuestMobile, Share of exclusive TV series and variety shows on Bilibili in China in 2023 Statista, https://www.statista.com/statistics/1488908/china-share-of-exclusive-online-video-content-bilibili/ (last visited September 01, 2024)
Share of exclusive TV series and variety shows on Bilibili in China in 2023 [Graph], QuestMobile, January 23, 2024. [Online]. Available: https://www.statista.com/statistics/1488908/china-share-of-exclusive-online-video-content-bilibili/